This statement discloses the privacy policy of the Active Transportation Alliance. Active Transportation Alliance reserves the right to collect Personal Information from visitors to the domains activetrans.org, bikethedrive.org, bikecommuterchallenge.org, and fourstarbiketour.org.

"Personal Information" is any information that allows one person to be identified or contacted by another, including -- but not limited to -- information about or relating to that person's name, mailing address, telephone number, and email address.

By visiting our Web Sites, you give Active Transportation Alliance permission to process your Personal Information according to this Privacy Policy.

Personal Information may be processed in the country where it was collected, as well as in countries where privacy laws may be less stringent, including the United States.

Active Transportation Alliance takes reasonable precautions to prevent the loss, misuse, and unauthorized alteration of Personal Information under our control.

Although Active Transportation Alliance servers are protected by a firewall, technical mistakes are possible, and Active Transportation Alliance cannot fully eliminate every security risk associated with gathering Personal Information on our Web Sites.

When you access any part of our Web Sites, our Web server software automatically logs information provided by your network connection and Web browser software, including the Internet Protocol (IP) address of your network connection and the type of Web browser and operating system that you are using.

Our Web server may also log the URL of the file that you are requesting, the current date and time, and the URL of the last Web page requested by your Web browser. Active Transportation Alliance analyzes this aggregated information to learn more about how visitors use our Web Sites, to analyze trends, to administer the site, to track visitor movement, and to gather general demographic information for reporting and sponsorship purposes. We do not attempt to match the Personal Information of individual visitors to information logged by our server.

To participate in Active Transportation Alliance's membership program and events, a visitor will usually be required to submit their Personal Information, including name, postal address and email address; additional demographic information -- including education level, ethnicity and salary -- is optional.

Active Transportation Alliance sometimes contracts with external companies to gather this information, as in the case of event registration, each of which has their own privacy policy governing the use of Personal Information.

Visitors to these sites are encouraged to read the privacy policies of those sights as well. Active Transportation Alliance retains Personal Information so that we can contact users about site-related topics in which they have expressed interest, or which we believe may be of interest to them.

We also analyze this Personal Information and use it to guide our business goals and to better serve our audience. From time to time, Active Transportation Alliance receives Personal Information about visitors of its Web Sites via offline sources like telephone or fax. We may use this in combination with visitor information collected online in order to improve the services we provide.

Active Transportation Alliance regularly sends email alerts to let visitors know about upcoming events and news. We may also email visitors about services offered by outside partner organizations. These emails will always originate from Active Transportation Alliance, not from the partner organization.

To unsubscribe from topic-specific email updates from Active Transportation Alliance such as our E-newsletter and Event Announcements, you can remove your name from the mailing list(s) by following the instructions at the bottom of the email message.

If a visitor's Personal Information changes, Active Transportation Alliance will endeavor to correct, update, or remove the personal data that was provided to us. Otherwise, visitors can use the "contact us" form in the "about us" section of the activetrans.org homepage to contact us, or they may call us at (312) 427-3325.

We may request information from visitors via surveys on our Web Sites. This information may include demographic data (such as zip code and age), and is intended for analytical use and will not be used to identify individuals. Survey results may be publicized in the aggregate and may be used for assessing and improving the experience and satisfaction of our visitors.

We share aggregated information about our visitors with our partners, sponsors, and donors. Active Transportation Alliance will never share e-mail addresses or phone numbers with any businesses or organizations.

However, Active Transportation Alliance may share mailing addresses with selected vendors, business partners, and other organizations that provide certain services which we believe may be of interest to our visitors. You may opt-out of all mailings and list exchanges by contacting us at (312) 427-3325.

We may disclose Personal Information we collect if we believe in good faith that such disclosure is necessary to comply with relevant laws or to protect and defend the rights or property of Active Transportation Alliance or visitors of the Web Sites.

Activetrans.org, biketraffic.org, bikethedrive.org, boulevardtour.org, chicagomajortaylor.org, and healthystreets.org all contain links to outside Web sites. Active Transportation Alliance is not accountable for the privacy practices of other sites.

We encourage our visitors to be aware when they leave our sites, and to read the privacy policies of each and every web site that collects Personal Information Active Transportation Alliance sometimes contracts with advertising companies in order to promote our services on other Web sites and in email newsletters.

If a visitor clicks on one of our banner ads or text ads that are placed on another Web site, he or she is directed to a Active Transportation Alliance Web page. We track this click-through data to help us gauge the level of interest in particular services or site content and to measure the effectiveness of our visitor communications.

The Web Sites are not designed for minors under the age of 13. We do not intentionally gather Personal Information about visitors who are under the age of 13.

At Active Transportation Alliance, we understand the importance of exercising caution when sharing Personal Information about yourself via the Internet. Please be assured that we are committed to maintaining your privacy and protecting the information that you submit on our Web site.

If you have any questions regarding this privacy policy or Active Transportation Alliance's site practices, please do not hesitate to contact us:

Active Transportation Alliance
35 E. Wacker St., Suite 1782
Chicago, IL 60601

[email protected]

This Privacy Policy is subject to occasional revision, and any substantial changes in the way Personal Information is used will be posted on the Web Sites. Any visitor who objects to any such changes must cease using the Web Sites. Continued use of the Web Sites following notice of any such changes shall indicate acknowledgement of such changes and agreement to be bound by the terms and conditions of such changes.